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Laika - MPF immersed themselves deeply into the brand. We developed a clear visual language that was translated into design via their website, chatbot and social media platforms.

Laika

ABOUT
Laika studios is an award-winning feature film studio best known, for their stop motion animation films including Coraline, Kubo and the Two Strings and Missing Link.
MPF won the highly competitive tender to become LAIKA Studio's full-service digital partner, delivering strategy, content, innovation assets, web design and build.

The site is hallmarked by strong imagery reflecting the beauty and intricacy of the studio's films, delivering a visual feast for the user at every turn. While continuing to support the website, the teams continue to work with LAIKA on their social media strategy which includes a handcrafted Coraline chatbot, AR filters and film announcements
OBJECTIVE
A solution basedon creating a 'one stop' destination for everything LAIKA.
Working closely with the Laika team, MPF created a bespoke design to highlight the unique characters that populate the Laika world. Profiling both the final product - the films, as well as the elaborate creative process behind them.The site offers a shop, links to social media and job openings. To support the site, MPF crafted a story based, character lead Coraline chatbot where users spoke at length to learn hidden secrets about both the film and the studio.
The studio is best known for its stop motion feature films Coraline, Kubo and the Two Strings and Missing Link.
“Since my time working with the Miroma Project Factory team, our interactions have been nothing short of positive and helpful. They are extremely responsive to our requests and have remained persistent in resolving any bugs or issues we have flagged.

When needed, they have been able to step in to assist with QC and content management and the results are excellent. We continuously offer upgraded content and seek to add new functionalities, and their team has been a great help in coordinating these needs with third parties and our local IT department.

Weekly check-ins and timely communications have been paramount to the success of our site, and their team has been accommodating of each request we throw their way.

I would like to say, my experience with this team has been an excellent one. I would highly recommend them and believe their work speaks for itself."

DAVID BENNETT DATA WRANGLER, LAIKA
Results
240% Traffic Increase
LaikaWebsites and Mobile Sites Movie & Film, The Webby Awards (Finalist)
2019
Over 600 conversations with Coraline in the first 6 months
Over 2 million unique page views for 2022
Increase of over 800k overall page views from 2020 to 2021
Monthly page views started to double compared to its respective months in the year prior of our relaunch
Greatly improved mobile experience with over 50% mobile users a year after relaunch
(19)NEXT PROJECT
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