Entertainment

From kids mobile games through to transmedia projects like Sherlock, Home and Away and Downton Abbey, we conceive of and provide apps, sites, products and services that expand consumer engagement; increasing revenue and TV audiences. For broadcasters and production companies, we work as a close partner, understanding how to work alongside television productions, storylines and business imperatives to deliver positive returns on investment.

Clients


NBC
Sony Pictures
Endemol
Sky Atlantic
BBC
itv

Sherlock: The Network

The official mobile app for the hit UK series, Sherlock. Available in English and Chinese with exclusive video and audio content, puzzles and one big mystery!

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Downton Abbey

We provide a comprehensive, content driven, multiplatform social media strategy to engage, retain and monetise a global audience of over 4m followers: 7 days a week, 365 days per year.

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Home and Away: Summer Moments

Summer Moments bridged the summer season break for the show using our Appisodic platform, bringing the characters to life in a new and engaging way.

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The Great British Property Scandal

A combination of primetime television broadcast, extensive web presence, social media engagement and, most importantly, the Empty Home Spotter mobile app galvanised the British public.

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Junior Storytellers

An iPad app that helps kids learn how to tell stories. Verified by educationalists, kids progress through seven stages to become a master storyteller, with the added ability to add emotions to the characters.

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GTST: Wie Is Tim & Spring Levend

For two years running, we produced a transmedia season bridge for this leading soap opera. Working closely with RTL and Endemol as partners, we contributed to the show rising from 1.5m viewers per night, to 2.25m.

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contact_

Rebecca Winch

rebecca@theprojectfactory.com
+44 7940 523 567

Rebecca has over 20 years’ experience in content production across film, television and digital. As Head of Production, Bex has led the UK arm of The Project Factory for over five years, delivering award winning social media campaigns for Downton Abbey, compelling app experiences for Sherlock: The Network and highly engaging digital experiences for Hachette, Sky and NBC Universal amongst others.

Jennifer Wilson

jennifer@theprojectfactory.com
+61 2 9698 1458

As a recognised leader in interactive media in both Australia and the UK, Jen brings a zeal for device-independent relationships with consumers, storytelling across multiple platforms and a passion for all things mobile. With expertise across diverse sectors from entertainment to a specialisation within the well-being and health sectors, Jen speaks, mentors, writes, consults and presents addressing the balance between engaging, creative interactions and the savvy that sits behind the commercial modelling and outcomes.